Estimate market size with real import and export activity

Use verified trade data to quantify the total addressable market, understand demand by region, and support revenue forecasts with evidence, not assumptions.

Market sizing is unreliable without real demand signals

Many market sizing exercises rely on surveys, projections, or incomplete industry reports that fail to reflect actual buying behavior. Without visibility into how much product is being imported or exported, where demand is concentrated, and who the major buyers are, business cases remain speculative. ImportGenius enables market sizing using real shipment data — updated daily for U.S. trade and regularly across global markets — so you can ground forecasts in actual trade flows.

The importance of estimating market size with trade data

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Quantify real demand using shipment volumes and values

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Identify which regions drive the largest share of imports or exports

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Validate assumptions behind total addressable market (TAM)

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Spot underpenetrated or fast-growing markets

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Support investment and expansion decisions with data

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Improve revenue forecasts with evidence-based inputs

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Advanced analytics & custom reports

Analyze shipment volumes, values, and growth trends by product, HS code, or region.

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Trade alerts & monitoring

Track changes in shipment activity to monitor market growth or contraction over time.

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Excel/CSV integration & export

Export market size calculations and regional breakdowns for business cases and leadership decks.

Built for these teams

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Strategy and corporate development teams

Evaluate new markets, validate investment theses, and size opportunities using real trade activity.

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Sales and business development teams

Prioritize regions and accounts based on where demand already exists.

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Finance and planning teams

Support revenue forecasts, budgeting, and resource allocation with data-backed market sizing.

Build stronger market forecasts with real trade data**

Estimate market size, validate demand, and support growth decisions using global import and export intelligence.